Alagang Kapatid TV Show Episodes

The show captures the essence of looking after and taking care of one’s “Kapatid”. It carries with it a new tagline, “Para sa Malusog at Masayang Pamayanang Pinoy”.

This is a 30-minute TV program slated to air every Saturday, 2:00 – 2:30 PM, and will be a combination of talk, magazine, and light segments (3-4 segments per episode).

Alagang Kapatid stories are enriched by AKFI and the MVP Group’s CSR Projects.


“Ate Cheryl” covers Health Stories (Talk, Hating Kapatid, Alagang Barangay or Medical Missions and Tips-related segments).

“Ka Menchie” talks about AKFI and Tulong Kapatid projects (MVP Group CSR Programs).

“Coach Gelli” is the resident fitness and wellness reporter (Nanay Corner), which primarily talking to mothers, women, and families.


This segment discusses medical issues with an MVP Group Doctor, to be filmed at an MVP Group Hospital.

These are stories of AKFI beneficiaries and interventions on their cases.

The segment focuses on stories of everyday heroism, especially during disasters and calamities.



These special segments are each tailor-fit to a specific partner company in the MVP Group.

They explore CSR programs of particular MVP companies, from Meralco’s electrification project and Maynilad’s water projects to PLDT-Smart’s “Tawag Kapatid” project, showing viewers how these initiatives are changing the lives of its beneficiaries.

This is a day in the life of educators passionately empowering communities through education.

These are stories of barangays and schools that have experienced positive change after electricity was brought to the place.

We look into inspiring success stories of businessmen and ordinary people who managed to lift themselves up.

These are inspiring stories of young athletes and students who dream of making it big in sports.

Bannered by Shore it Up Campaign, this project involves environmental awareness and conservation thru coastal clean up activities, exposure trips, environmental seminars, and other projects.

This segment seeks to empower people thru manpower, for infrastructure cooperative programs.

These are quick tutorials and tips on proper road courtesy and safety (Asal Road Manager), especially during peak hours and holidays (Lakbay Alalay).


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Our Privacy Commitment

Media5 respects its customers’ fundamental right to privacy, and we commit to take great carein safeguarding your personal data. Media5 Marketing Corporation has developed a PrivacyPolicy that aims to adopt and observe appropriate standards for personal data protection incompliance with Republic Act No. 10173 or the Data Privacy Act of 2012 and its implementingrules and regulations.

While our Privacy Policy sets out the general principles that govern the collection, use, and disclosure of our customers’ personal information, this Privacy Commitment seeks to inform you more specifically about our privacy practices.

  1. Why we collect your personal information

    We collect and maintain some basic information about you as customers of Media5. We do so for the following purposes:

    • To create and nurture a relationship with you, so we can continuously provide you with our services.
    • To improve our programs, products and services, we collect, use, process, and analyze how you use our products and services so we can improve them for your benefit.
    • To understand your needs and preferences, we maintain a record of the programs, products and services that you avail from us. This allows us to gain a better insight of the kind of offers that would be relevant to your preferences. From time to time, we may send you recommendations and special offers that we think will interest you.
    • To continuously improve our business and operations, we have established a process that will continuously improve customer experience, keeping customers delighted with the service and helping to boost customer loyalty.
    • To meet legal and regulatory requirements, we perform such other processing or disclosure that may be required to comply with pertinent laws, rules, or regulations.

  2. Where we get these information

    There are several ways we collect information about you.

    1. Information that you personally give us.

      Most of the personal information we have are those that you have given us yourself. You provide us personal information when you:

      • Register to our programs or purchase our products or services;
      • Get in touch with us to ask about something, file a complaint or request for service;
      • Take part in our research and surveys;
      • Become our Partner, Vendor, Contractor or Supplier; and/or
      • When you apply for a job with us.
    2. Information we collect during our relationship with you

      We also collect information as you use our products and services, like when you:

      • Use our network, facilities and services;
      • Call us through our hotline;
      • Use our apps, websites, and self-service channels and portals;
      • Join our promos, prize raffles, or rewards & loyalty programs.
    3. Information we collect from other sources

      We also collect personal information about you through other activities such as our market research initiatives, when you visit and transact in our stores, when you visit and use our websites and mobile apps, and from our subsidiaries, affiliates, and third-party business partners to whom you have given your consent for them to share your information with us.

  3. When we disclose personal information

    There are circumstances where we may need to share some of the information that you have provided us. In these cases, we ensure that your personal information is disclosed on a confidential basis, through secure channels, and only in compliance with the Data Privacy Act and other privacy laws.

    We will never share, rent, or sell your personal information to third parties outside of Media5 except in special circumstances where you may have given your specific consent for, and as described in this policy.

    In some instances, we may be required to disclose your personal information to our agents, subsidiaries, affiliates, business partners and other third-party agencies and service providers as part of our regular business operations and for the provision of our products and services. This means we might share your information with:

    • Our service providers, contractors, and professional advisers who help us provide our services. This includes partner companies, organizations, or agencies, and their sub-contractors (Ex.our couriers for bill delivery and our customer contact centers for our pre- and post-sales hotline operations);
    • Our Subsidiaries and Affiliates with whom you have also signed-up with. We do so only for the improvement of each other’s business and operations.
    • Other companies to whom you have also given consent for us to share your information with; and
    • Law enforcement and government agencies, but only when required by laws and regulations and other lawful orders and processes.

  4. How we protect your personal information

    The integrity, confidentiality, and security of your information are important to us. That’s why we strictly enforce our Privacy Policy within Media5 and have implemented technical, organizational, and physical security measures that are designed to protect your information from unauthorized or fraudulent access, alteration, disclosure, misuse, and other unlawful activities.

    We also put in effect the following safeguards:

    • We keep and protect your information using a secured server behind a firewall, encryption and security controls;
    • We keep your information only for as long as necessary for us to (a) provide the products and services that you avail from us, (b) for our legitimate business purposes, (c) to comply with pertinent laws, and (d) for special cases that will require the exercise or defense of legal claims;
    • We restrict access to your information only to qualified and authorized personnel who are trained to handle your information with strict confidentiality;
    • We undergo regular audits and rigorous testing of our infrastructure’s security protocols to ensure your data is always protected;
    • We promptly notify you and the National Privacy Commission when sensitive personal information that may, under the circumstances, be used to enable identity fraud are reasonably believed to have been acquired by an unauthorized person;
    • We let you update your information securely to keep our records accurate.

    Media5 will not collect, use, or disclose your personal information for any purpose other than those identified in this Commitment, your Service Agreement or our Terms of Service, and any other purpose that you may have given your consent for.

    For greater clarity, unless you provide specific consent, we will not:

    • Share your personal information with or sell it to our business partners and third-party service providers; or
    • Use your personal information to enable third-party targeted advertisements.

  5. What your choices are

    You are given certain rights in relation to your personal data under the Data Privacy Act. We would like to ensure that we have your consent to continue to collect, use, and disclose your personal information for the purposes that we have identified. We want you to know that you do have choices and can object or withdraw your consent and/or edit your consent preferences at any time.

    If you wish to have access to your personal information in our records; or you think that such personal information we have of you is incomplete, not up-to-date, or otherwise inaccurate, you may get in touch with our Data Privacy Officer through the contact details provided below. In some instances, we may request for supporting documents or proof before we effect any requested changes to your personal information.

    Jose M. Almoradie
    Media 5 Marketing Corporation
    Reliance corner Sheridan Streets
    Mandaluyong City

  6. What happens when there are changes in our Policy

    From time to time, we may update our privacy policy and practices to comply with changes in applicable laws and regulatory requirements, to adapt to new technologies and protocols, to align with industry best practices, and for legitimate business purposes.

    You will always be provided notice if these changes are significant and, if we are required by law, we will ensure to obtain your updated consent.

Your data security is important to us. To serve you better, we have updated our Privacy Terms in compliance with the Data Protection Act of 2012. We are committed to staying transparent with how we handle and protect your personal data.

  • What is the Data Privacy Act of 2012?
    Republic Act No. 10173, also known as the Data Privacy Act of 2012 (DPA), aims to protect your personal data while ensuring free flow of information for innovation, growth, and national development.
  • When was the DPA enforced?
    The DPA took effect on August 15, 2012,and its Implementing Rules and Regulations (IRR) took effect on September 10, 2016.
  • What is personal data?
    “Personal data” refers to any information that somebody can use to identify you. (i.e. cellphone number, home address, employer details, etc.)
  • What is sensitive personal information?
    Sensitive personal information is information about an individual’s race, ethnic origin, marital status, age, color, and religious, philosophical or political affiliations. It also includes information about his health, education, genetic or sexual life of a person, or any proceeding for any offense committed involving such individual. It also applies to numbers or Identification Numbers (IDs) issued by government agencies like social security numbers, previous or current health records and tax returns.
  • What is data sharing?
    “Data sharing” is the disclosure or transfer to a third party of personal data under the custody of a personal information controller or personal information processor. In the case of the latter, such disclosure or transfer must have been upon the instructions of the personal information controller concerned.
  • What is processing of personal information?
    “Processing” is any action done to or with personal data including the collection, recording, organization, storage, updating or modification, retrieval, consultation, use, consolidation, blocking, erasure or destruction of data. Processing may be performed through automated means, or manual processing.
  • What is a data subject?
    “Data subject” is the individual who owns the personal data or information that is processed.
  • What are the rights of the data subject?
    The data subject is entitled to the following rights:
    • Right to be informed. The data subject has a right to be informed when his personal data is to be processed.
    • Right to object. The data subject shall have the right to object to the processing of his personal data. If there will be changes to how the data will be processed, the data subject will be informed and given the right to object.
    • Right to Access. The data subject has the right to reasonable access to his personal data. Measures are taken to verify the identity of the data subject before giving access to his personal data is given.
    • Right to correct. The data subject has the right to identify errors in the personal data and have the personal information controller correct it immediately unless the request is unreasonable.
    • Right to Erasure or Blocking. The data subject shall have the right to suspend, withdraw or order the blocking, removal or destruction of his or her personal data from the personal information controller’s filing system.
    • Right to damages. The data subject shall be - indemnified for damages due to inaccurate, incomplete, outdated, false, unlawfully obtained or unauthorized use of personal data.
  • What can the company do with your consent?
    We collect, use, process and analyze your personal information to deliver the services you signed up for, and to improve our products and services.
  • What happens if the data subject does not give his consent?
    Your information may still be processed for purposes of service delivery, billing, and the like but you will not recieve advertising and promotions from Cignal, its partners and affiliates, loyalty rewards, raffle notices, and other promos.
  • Can the data subject withdraw his consent?
    Subscriber may request for the suspension, withdrawal, blocking, removal, and destruction of Personal Information from processing systems.
  • Can the data subject request access to his personal data?
    Yes. You may request for your Personal Data by emailing
  • How does the company protect personal data?
    Data security is of utmost importance. Organizational, physical, and technical measures are taken to ensure the security and confidentiality of your personal data. In the event that data is disclosed to third party partners, agents and service providers, equivalent or higher standards in the handling of the data provided them are maintained.
  • What security measures ensure that personal data is kept secure by other parties when it is disclosed?
    Access to personal data is not given beyond what is required to render the service. A variety of tools are used, including data encryption and data loss prevention software, to securely transmit and process your data.
  • How long does the company keep personal data?
    For Individuals with Active Subscriptions, personal data is kept for as long as required by the service. Else, data is kept for no longer than 10 years.

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